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Writer's pictureBryan Bakker

Comedy is The Under-Utilized Super Power of the Center

We may find that these blunders by Trump rally organizers, at Madison Square Gardens on Sunday, will be what has finally sunk Trump's chances at returning to the Whitehouse. Comedy is a fickle beast that doesn't work well in the political extremes.



(This is also another illustration of how the social media echo chamber is causing people at all levels to misunderstand the issues and intentions of the general population. However, this blog focuses on "The Comedy Compass" and its demonstration of how comedy can bring people together towards centrism and unity.)


 

Comedy has long been a powerful tool for addressing political issues, with the potential to draw populations toward a more centrist perspective. This nuanced impact of humour has been analyzed by various researchers who explore how comedic content can moderate political views.


Bryan Bakker's "Comedy Compass" shows, at a glance, how audiences respond to comedy when it leans toward the political fringes. This is why it acts as the Rosetta stone for local Newsload outlets, pushing them to organically gravitate toward the political center if they want to stay financially viable.

Newsload meme with a suit and tie guy wearing a red cape

One of the fundamental ways comedy achieves this is through satire, which often critiques extremes on both ends of the political spectrum. According to a study by Young and Hoffman (2009), satire serves a dual function: it entertains while simultaneously providing critical perspectives on current events. This critique of extreme partisan positions can encourage audiences to adopt a more nuanced understanding of issues, leading them to reconsider rigid stances and appreciate moderate viewpoints.


Furthermore, comedy often relies on the relatability of everyday issues, transcending political divides. For instance, a joke about common societal frustrations, like bureaucratic inefficiencies, appeals to a broad audience irrespective of political affiliation. As explored by Baumgartner and Morris (2006), this universality in comedy can diminish the perceived distance between disparate political beliefs, fostering a sense of shared humanity and, consequently, a move toward the political center.


Newsload meme featuring a brain a heart and a Newsload microphone

Bakker’s "The Comedy Compass" also highlights how different comedic approaches can attract diverse audiences. Comedians who utilize a "centripetal humour" approach—content that pulls ideas toward a common center—often engage their audience in a dialogue that values multiple perspectives. This can be particularly effective in diverse societies where political polarization is prevalent. By engaging with audiences across the spectrum, comedians can create a common ground where exaggerated fears and biases are reduced, and rational discourse is encouraged.


Moreover, comedy's timing and delivery can play an essential role in this centrism. Humorous content that addresses current events promptly can provoke immediate reflection and dialogue, as noted in research by Amir (2015). Comedy's unique ability to quickly adapt to changing political landscapes allows comedians to not only comment on but also shape public discourse, gently guiding audiences to reconsider extreme viewpoints.

Ultimately, while not a panacea for political division, comedy has the ability to carve out a space for dialogue and understanding. With the aid of frameworks like "The Comedy Compass," it is evident that the strategic use of humour can be a valuable catalyst for drawing people toward a centrist perspective, enriching the democratic process by fostering a more balanced and inclusive discourse.

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